By now you have probably heard the buzz about “checking-in,” and no we are not talking about hotels. What everyone is talking about are the location-based apps that allow you to share your location, or check-in. Foursquare and Facebook Places are the two most popular location-based applications.
Maybe you think sharing your location on a given social network is just plain idiotic. However, if you are a business owner these apps can be very beneficial for your company. For example, Foursquare allows you to control your venue locations, update information, promote specials, and even gives you statistics on each of your locations, all at the prime cost of nothing. That is right ladies and gentleman, it is completely free.